Our venture began in 1997 because we love cycling, but the idea has deeper roots. We admire the values of a bygone cycling era, which we want people to learn about. It's a cycling era that has inspired lots of Italian literature, culture and music and that has also marked some Italian history.
We want to spread the rootes and values of an extraordinary sport with a popular soul to re-discover the Beauty of Fatigue and the Thrill of Conquest.

Our 21st EDITION

L'Eroica of Gaiole in Chianti will take place on Sunday 1 October 2017.
It will be the 21st edition of the event!
We wait for you on the Strade Bianche of Tuscany.


The Other EROICA


Lastest NEWS

Punta del Este, what an adventure it will be

If I were asked to choose the most ‘heroic’ part of the world, I would pick Latin America. Of course, you can find more difficult places to live but that part of the southern hemisphere...

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Steel Vintage Bikes & Eroica

Steel Vintage Bikes and Eroica are happy to announce the formation of a new partnership, one that thrives on a mutual passion for cycling’s golden era and hand-built, steel racing bicycles.

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Thanks to everyone for an epic feat!

What can I say that I haven’t already said about the twentieth edition of L'Eroica? And how much has been written, with heart, soul and pen by a group of enthusiasts who have understood...

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How to Prepare for the Rides


L’Eroica was born as a celebration of road cycling, of the history and values of this sport. L'Eroica and the other Eroca Events in the World are history inspired, therefore the participation in the events is reserved primarily to cyclists with original cycling vintage clothing or new vintange inspired cycling apparel, and riding Historical Bikes (Bici Eroiche) or Vintage-Looking Bikes, as illustrated in the dedicated section.


To be informed about our events and to receive our other news, register for Lettera Eroica, our newsletter, which is sent once or twice a month.
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