The beauty of fatigue and the thrill of conquest

L’Eroica and all Eroica Events invite cyclists to rediscover the beauty of fatigue and the thrill of conquest.
We look to the past of cycling to inspire the future of this beautiful sport.

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L'Eroica was born in the village of Gaiole in Chianti. Started as a vintage cycling event, today the Eroica values continue to grow with events for both classic and modern bicycles.
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EROICA CAFFÈ BARCELONA
Looking for Eroica in the big city? Eroica Caffè is a tasteful place for “hunters of feelings and emotions” and home for the local cycling community.
Latest news from The Eroica Journal
An athlete’s life begins with nutrition
14 Jun 2019
An athlete’s life begins with nutrition
Anyone who has cycled the mythical white roads up and down the extraordinary Chianti hills knows that L'Eroica - like any sports challenge - requires respect and preparation.
TWO STAGES OF THE YOUTH GIRO D'ITALIA U23 IN TERRA EROICA
10 Jun 2019
TWO STAGES OF THE YOUTH GIRO D'ITALIA U23 IN TERRA EROICA
On Friday 14 June, the Youth Giro d'Italia U23 Enel will start in Riccione. Two new stages will be held in Terra Eroica:
Heroic memories from the Giro Vol. 2
31 May 2019
Heroic memories from the Giro Vol. 2
Of victories and legends
SPIRIT SINCE 1997
HISTORY
SPIRIT SINCE 1997
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THE EROICA JOURNAL
THE EROICA JOURNAL
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Eroica Approved Bikes
EDDY MERCKX PROFESSIONAL 50TH
ANNIVERSARY ROAD BIKE 1980S
€ 5,999.00
€ 5,999.00
VISIT STEEL VINTAGE BIKES
EDDY MERCKX PROFESSIONAL 531
ROAD BIKE 1981S
€ 2799.00
€ 2799.00
VISIT STEEL VINTAGE BIKES
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NOVA EROICA AFTER MOVIE
A huge thank you to the incredible event coordinator Franco Rossi, the town of Buonconvento, the volunteers, and to each of the 1,200 or so participants, including all of the children who dove into the spirit of the event and helped make this such a great and unique weekend of great cycling.